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SEO for Fertility Clinics

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Strategic, robustly-tested SEO strategies.


SEO for Fertility Clinics

The Importance of SEO for Fertility Clinics & Reproductive Specialists

More and more people are seeking medical assistance to get pregnant these days. Women are having babies later in life and fertility declines with advancing years. In addition, various medical conditions can also cause infertility. So it comes as no surprise that a lot of people are going to fertility clinics. Competition is still stiff however which is why many such clinics have set up their own websites as well. You can highlight your credentials and your success rate, as well as real testimonials from patients who have successfully conceived with your help. These details can really convince potential clients to pick your clinic over others. But due to the fierce competition among fertility clinics nowadays, having a website is not the only thing you need to do to reach more people. You also need SEO and top search engine placement!

Fertility Clinic & Reproductive Specialists Lead Generation

What’s great about SEO as a marketing method is that it’s cost-effective and the benefits are long-term. It doesn’t take much to run and maintain an SEO campaign month after month to attract more traffic. And as you get more website visitors, you can also expect a lot of inquiries via phone or email.

If your site can convince a single couple to choose your fertility clinic, then that should already cover your SEO ROI. The average cost of a single IVF treatment in the US is around $12000-20,000. Most of the time, a couple will require more than a single treatment before they conceive. So as a means to generate leads for your fertility clinic, SEO is a very viable option.

Targeting Fertility Clinic Keywords

Many couples use Google to find the fertility clinic they will use. So one goal of SEO is to make sure that your site is geared towards keywords people use to find websites of fertility clinic like yours. These may include specific terms like “in vitro”, “IVF”, or “fertility clinic”, or questions such as “how can I get pregnant?”

An SEO professional can make sure that all these terms (and many others) are incorporated into your website, and that various related topics are also covered so that you can increase your organic traffic significantly.

Get Top Rankings in Your City for Fertility Clinics

Oftentimes, a person or couple looking for a fertility clinic will not want to fly or travel several hours just to get to their facility. They prefer going to a nearby clinic. So, your target should be those people who live close to your clinic. This is where local SEO becomes very important. A qualified Seo specialist can use various signals to boost your ranking in local searches to make sure your website will appear at the top of the search results.

Mr-SEO Will Get You To The Top of The Search Engines

You need an SEO expert who can identify the keywords to focus on, and someone who can help you organize your site in the way Google prefers. What you don’t need is an SEO who uses unethical methods to boost your rankings faster. Mr-SEO is a pro who is familiar with your industry and who knows how your fertility clinic can get more clients by boosting your visibility online through SEO. All of our clients rank at the top of the search engines!


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